Wildflower Seed in the Sand and Wind

My eyes-Help them to Look as well as to See

Name:
Location: The Triangle, North Carolina, United States

I try to keep an open heart & open mind.

Monday, November 14, 2005

Dog Gone Car Commercials

I just have to vent a little about these annoying car salesman commercials that are being broadcast here in Triangle, NC.

Mark Jacobsen has a car dealership and is most likely a New Yorker. He has white hair and a beard and is tall and smarmy looking and wears all black, just as you would imagine a car salesman to look like.

His commericals started innocently enough with him talking real loud as to why you should be buying a Toyota from him.

They then progressed to having actual customers attesting to why Mark Jacobsen gave them the best deal. This part was a little cheesy and my goodness did the adverstising machine that dreamed up this ad campaign try to capture the diversity and stereotypes of our area all in one swoop.

There was the Middle Eastern woman in burqua that claimed she got the best deal at Mark Jacobsen Toyota. There was the Asian guy who saved money by shopping with Mark. Soccer mom came all the way from Cary for a minivan. There was the spacey hippie couple from Chapel Hill that most likely got their Prius from ole Mark. Even my new hometown was represented, southern accent, K-Mart top, big hair, and all. The purpose of these commercials was to show that all kinds of people come from all over the Triangle to shop for cars at Mark Jacobsen Toyota.

The next round of ads got even better (insert sarcasm here). This time they included Max, Mark Jacobsen's talking dog. This white fluffy dog with red bandana around neck would be held by smarmy Mark Jacobsen and as his mouth moved, generated by some computer generated effect, a voiceover in the most annoying New York accent was inserted to simulate a talking dog. What else would you expect from a tawking dawg? I think the dog looked quite uncomfortable in these commercials, but I'm sure no animals were actually harmed during the filming.

The final installment of this commerical campaign has resorted to using the dogs of the people who have bought cars from Mark Jacobsen, revealing how their owners got such great deals. Best Friend of So and So says save money at Mark Jacobsen Toyota. The open-shut moving of these dogs' jaws are synchronized with their "testimonials" and it is just too much to bear.

Not that I expect much from commercial advertisting, especially local car salesman advertising, but if I see one more talking dog I just might have to go buy a new Toyota.

0 Comments:

Post a Comment

<< Home